In 1996 the first Resident Evil was released on Sony PlayStation and blew us out of the water. At the time the principal members of Bauer Graphics were still developing 2D Edutainment Software for Windows 95 and the only thing that was even close was Alone in the Dark on 3DO. Over the next several years we would pick up Resident Evil 2, RE3 – Nemesis, RE Code Veronica, RE Outbreak and the absolutely superlative Resident Evil 4. It wasn’t an overstatement to say that the team at Bauer Graphics were HUGE fans of the Resident Evil series.
In 2009 our public relations partner was working with Capcom and was given the reigns of the launch campaign for Resident Evil: The Darkside Chronicles on Wii. It was an opportunity we were more than happy to jump in as it gave us an opportunity to work with some of the exceptional art assets coming out of Japan.
Over the next few weeks at the close of 2009 and start of 2010, we worked to develop PR Campaign Recap which helped open the door back into the world of video games for Bauer Graphics.
